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Top Business Benefits of Video Conferencing

May 17, 2016 10:00:00 AM / by Pinnaca



Reimagine the way you communicate with your peers, vendors, partners, prospects and clients. How would you envision the perfect collaboration tool and what would be included? Video conferencing has some very obvious and immediate benefits, but some companies feel they cannot justify the ROI for implementing a solution.

1) Realize relationship development and improved communication

Nothing comes closer to face-to-face collaboration than video conferencing. Experiences last a lifetime and when it comes to access, response time, risk and decision-making, you certainly don’t want to miss out on critical opportunities to connect with the right people, at the right time. Many video conferencing solutions include chat, screen sharing and live collaboration, between two or more people. And, it’s easy to call in an expert quickly when you have a video application that enables your users to connect from anywhere at any time.

2) Increase productivity and efficiency

Over video, the possibilities are endless. You can train employees, interface with customers to close business, call in a remote expert, launch a new product or service, and so forth. The process becomes much easier when adopting a video culture where you can reach virtually anyone without constraints of traveling, cost or time.

3) Enhance opportunity for your business

Remove the barriers with customers, leads, prospects or whomever you wish to conduct business with by enabling them to join you via video. Many solutions on the market enable you to share a virtual room where several attendees can meet, and even record the meeting if necessary. Your customers will get better service, more quickly, and you’ll have a competitive advantage due to availability and flexibility.


Certainly there are free options out on the market in terms of video streaming, video conferencing or web conferencing. However, none of them could provide the service, support and quality you’d expect to appear professional with high definition, globally-scaled quality. And – who would you call if your users have questions?

Pinnaca provides quality, vendor-agnostic visual collaboration solutions. We work with you to determine your needs, implement a solution that works best for you, and provide ongoing user training and support to help your employees adopt a video culture. See how video conferencing can help your business with our "Critical Issues Facing Collaboration Planners & IT Decision Makers" whitepaper.


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Topics: Blog


Written by Pinnaca